Exhibiting at RSAC 2027?
44,000 attendees. 600 booths. Four days. Your video is the difference between foot traffic and a very expensive carpet. We make loops that stop people at Moscone, because we've been doing it there for years.
200 DAYS UNTIL DOORS OPEN
At a glance
Moscone Center
San Francisco
April 5 to 8, 2027
Attendees
Security buyers on one floor
Exhibitors
All competing for the same eyes
Days on the floor
Your loop runs 30+ hours
Expo halls
North and South, Moscone
The loudest floor
in cybersecurity.
RSAC is the biggest week in security. Two expo halls, hundreds of vendors shouting the same three buzzwords, and attendees who decide in about two seconds whether your booth is worth a stop.
Nobody hears your audio at Moscone. Your video has to sell silently, from thirty feet, against an LED wall arms race. That's exactly the kind of video we make: high-contrast, silent-first loops and explainers built for this specific floor.
Built for the Moscone Center floor.
Three formats cover every screen at RSAC: a silent loop for the wall, an explainer for the demo station, and a use case film for the story. Pick one or stack them.
The Clock
Work backwards from April 5.
Every stage gets three weeks, and we hand over finished files two weeks before doors open. Start fourteen weeks out and nobody sweats. Nine weeks of production is the floor we've proven, year after year.
Start by Dec 28
14 weeks out
Paperwork and planning
Contract, kickoff, screen specs, references, schedule.
Start by Jan 18
11 weeks out
Outline and script
The message, the structure, and what still works with the sound off.
Start by Feb 8
8 weeks out
Storyboard
Every frame drawn and signed off before anything moves.
Start by Mar 1
5 weeks out
Animation or filming
Shoot or animate, then edit, final color, and render, cut to your exact screen dimensions.
Mar 22
2 weeks out
Delivery
Most clients ask for a week. We plan for two: a week of padding if anything goes sideways, and time to test on the real wall.
April 5
RSAC 2027
Doors open
Your loop is on the wall before the first badge scans.
45 business days
The proven floor
Nine weeks, start to screen. That's the clock LogRhythm's RSA booth video ran on, every year, and it never missed the floor.
Inside nine weeks?
Need a rush order? No problem.
A dedicated team, a compressed clock, the same finish. Tell us when doors open and we'll be on the wall.
Call 720-722-2281Proof
Shot for this show.
Not generic reel filler. These ran on booths at RSAC. Click any of them and imagine yours next to them on the floor.
Questions
Before you ask.
Does our RSAC booth video need sound?
No, and it shouldn't rely on it. Moscone's expo halls are loud. Every video we make for RSAC is silent-first: dynamic visuals, kinetic type, and clear captions that carry the message with the audio off.
How much does an RSAC booth video cost?
A 30-second animated booth loop starts around $6,500, a 90-second explainer around $19,000, and live-action use case films are quoted per shoot day plus post. Every quote is fixed after one short discovery call, so book the call early even if the details are not final.
What formats do you deliver for booth screens and LED walls?
High-resolution 4K MP4 / H.264 by default, plus versions matched to your exact wall dimensions and pixel pitch. Tell us what your exhibit house is building and we'll deliver to spec.
How do we stand out among 600 exhibitors?
High contrast, fast cuts, one clear idea, and legibility from 10 to 20 feet. Most booth videos are product tours nobody can read from the aisle. Yours should work like a billboard first, a demo second.
We already have a booth video. Can you update it for 2027?
Often, yes. A re-cut with new messaging, updated branding, and floor-optimized pacing is faster and cheaper than starting over, and it usually outperforms the original.
Booth loop, explainer, or use case film: which does our RSAC booth need?
A silent loop for the big wall, because it works from thirty feet with the audio off. An explainer for the demo station, where a sales engineer can pause it and talk. A use case film if you want a story a CISO will stop for. Most RSAC exhibitors run the loop on the wall and the explainer on a kiosk; the biggest booths stack all three.
Have you made booth videos for cybersecurity companies before?
Yes, it is most of what we do. We have produced LogRhythm's RSAC booth content every year since 2017, plus booth loops, explainers, and conference films for KnowBe4, Securonix, Swimlane, and Spyderbat. We know SIEM, SOAR, XDR, and human risk well enough to write the script, not just animate yours.
When do we need to start for RSAC 2027?
Doors open April 5, 2027. We deliver two weeks before that, and a full production takes about twelve weeks, so the comfortable start is the second week of January 2027. Later than that is a rush order, which we take: call 720-722-2281 and we will tell you the date we can hit.
Moscone Center doesn't wait.
Tell us your booth size, screen setup, and goal. We'll come back with a plan and a quote within two business days.